Previous Social Media — Restaurant experience required.

Select Job Responsibilities

Account Leadership: Serve as the lead for 3+ high-profile hospitality accounts, ensuring best-in-class social campaigns.
Strategy Evolution: Challenge and scale social strategies across a portfolio of 60+ diverse client partners.
Resonant Storytelling: Ensure authentic brand voices across all platforms through effective copy and innovative content strategies.
Content Production: Develop and produce social assets independently, with client partners, or in collaboration with the internal Studio team.
Community & Influencer Growth: Proactively curate lists of influential personalities and local businesses to execute collaborative partnerships and "growth" outreach.
Community Management: Actively engage audiences to build brand loyalty and resolve customer issues in real-time.
A/B Testing & Innovation: Implement testing in organic and paid campaigns; drive adoption of emerging trends, AI tools, and new channels.
Paid Media Management: Execute and manage paid social campaigns within Meta Ads Manager and other platform tools to amplify reach and drive conversion.
Data Synthesis: Collect, monitor, and present high-level, data-informed insights to senior leadership and stakeholders.
Operational Oversight: Review and approve team strategies to ensure integrated marketing output aligns with high-level brand goals.

Professional Skill Set Responsibilities

Leadership & Coaching: Foster professional development for yourself and your team while celebrating wins to minimize burnout.
Creative Assessment: Critically evaluate content calendars and portfolios to ensure strategic alignment.
Workflow Training: Educate the team on new process rollouts, from reporting tools to design applications.
Market Expertise: Engross yourself in culture, food, and travel, becoming an expert in your partners’ products and processes.
Safe Space Advocacy: Build trusted internal relationships to share challenges and apply key learnings from failures.

Personal Traits & Habits Set

Story-First Mentality: A natural knack for finding the narrative in every post.
Leadership Initiative: A self-starter who contributes to the agency’s culture beyond their job description.
Unshakeable Poise: The ability to remain calm and strategic during "Recovery" phases.
Trend Obsession: An expert-level pulse on the latest social tools and platform shifts.
Empathy & Collaboration: A commitment to creating a supportive, high-morale environment for a talented team.
Curiosity: A constant desire to ask "what's next?" in the social landscape.

Social Media Strategist, Restaurants