About the Role

We’re looking for a creative and strategic Social Media Manager to lead our social media presence and drive engagement across all platforms. You’ll be responsible for creating compelling content, managing our social handles, and growing our community—while driving traffic to our app and events.

Key Responsibilities

Content Creation & Management: Create, schedule, and publish engaging content across all social media platforms (Instagram, Twitter/X, LinkedIn, TikTok, Facebook) on a regular, consistent basis
Visual Design: Design graphics, images, and videos using tools like Canva, Adobe Creative Suite, and other design tools you’re already familiar with
Community Engagement: Actively engage with our audience, respond to comments and messages, and foster a vibrant community around Plur
Growth Strategy: Develop and execute strategies to increase followers, engagement rates, and drive traffic to our mobile app
Event Promotion: Create and execute social media campaigns to promote events hosted on our platform, driving attendance and awareness
Analytics & Reporting: Track and analyze social media metrics, providing regular reports on performance and insights for optimization
Trend Monitoring: Stay up-to-date with social media trends, platform updates, and best practices in the events and nightlife industry
Brand Voice: Maintain consistent brand voice and messaging across all platforms that resonates with our target audience

Requirements

2+ years of experience managing social media accounts for brands or companies
Proven track record of growing social media followers and engagement
Proficiency in design tools like Canva, Adobe Creative Suite, or similar
Strong understanding of social media platforms (Instagram, Twitter/X, LinkedIn, TikTok, Facebook)
Excellent written and verbal communication skills
Creative mindset with an eye for visual design and storytelling
Ability to work independently and manage multiple projects simultaneously
Familiarity with social media analytics tools and reporting
Passion for events, nightlife, and community building
Experience in the events, entertainment, or lifestyle industry is a plus

Key Performance Indicators (KPIs):

The ideal candidate should demonstrate experience and ability to achieve:

Follower Growth: Increase social media followers across all platforms by 30%+ quarterly
Engagement Rate: Maintain and improve engagement rates (likes, comments, shares) above industry average
App Traffic: Drive measurable traffic from social media to app downloads and registrations
Event Attendance: Increase event RSVPs and attendance through social media promotion campaigns
Content Performance: Create content that consistently performs above average (viral potential, high engagement)
Community Growth: Build and nurture an active, engaged community that advocates for the brand
Brand Awareness: Increase brand mentions, shares, and user-generated content
Conversion Rate: Optimize social media campaigns to convert followers into active app users

What We Offer

Remote work flexibility
Competitive compensation package
Opportunity to shape the brand voice of a fast-growing startup
Creative freedom to experiment with content and campaigns
Access to events and experiences in the nightlife and events industry
Collaborative team environment

To apply, fill the form through this link: https://plurit.app/careers.html

Social Media Marketing Manager