Social Media Marketing Intern

About Swapila:

Swapila is a new secondhand fashion platform that delivers great fits without fees. We’re a credit-based marketplace where users can swap old clothes for credits, then spend these credits on new looks.

Role Summary:

We’re looking for creative student-creators to produce 9 TikToks per day, evenly distributed across 3 assigned accounts that spotlight Swapila’s mission, voice, and community. You’ll create, film, edit, and post short-form videos that make secondhand feel fresh, fun, and affordable.

Compensation:

This is an unpaid internship for academic credit only. Enrollment for credit through your college/university and approval from your program/department are required before you start.

What You'll Do:

  • Create 9 short-form TikToks each day that clearly highlight and communicate Swapila’s value.
  • Follow a content calendar; pitch timely trends, hooks, and formats.
  • Edit for watch time (hooks, captions, on-screen text, pacing) and post at optimal times.
  • Engage the community: respond to comments, source duet/stitch opportunities, and encourage user submissions.
  • Track simple metrics (views, retention, saves, shares) to learn what works and what doesn't.
  • Collaborate with our Head of Marketing on brand voice, safety, and platform best practices.

Time & Format:

  • Schedule: - 10hours/week for 10–12 weeks (flexible around classes).
  • Location: Remote, with weekly check-ins and async feedback.
  • Start Date: January 20th, 2026.

What You'll Learn:

  • Build a repeatable TikTok content system (ideation → scripting → shooting → editing → posting → analytics).
  • Apply brand storytelling and on-platform SEO (keywords, captions, hashtags).
  • Interpret creator analytics to improve retention, conversion cues, and series formats.
  • Operate a lightweight content calendar and creative review workflow.
  • Practice ethical UGC and disclosure (FTC guidelines for endorsements and partnerships).

Equal Opportunity:

Swapila is an Equal Opportunity organization. We welcome applicants of all backgrounds and provide reasonable accommodations upon request


Industry

  • Internet Marketplace Platforms


Employment Type

Part-time


Industry:

• Internet Marketplace Platforms


Employment Type:

• Part-time