Social Media Content Creator


Yves Rocher USA is seeking a creative and strategic Social Media & Content Creator to oversee the company’s online presence and content. This is a remote position focused on the US market, requiring a deep understanding of trends, audience behavior, and content strategies in the US. The role blends social media management, hands-on content creation, and leading UGC campaigns, while also acting as one of the brand’s main public-facing voices


Responsibilities:

  • Create and edit content for Instagram and TikTok, including weekly posts, daily Stories, and lifestyle visuals.
  • Manage scheduling, captions, hashtags, insights, and community engagement.
  • Develop trend-driven, viral content aligned with brand voice and U.S. audience.
  • Lead UGC campaigns: sourcing creators, scripting, directing, and editing.
  • Repurpose existing brand content for social platforms.
  • Serve as the on-camera brand ambassador.


Requirements:


  • Experience in social media management and content creation.
  • Strong creative direction and trend awareness.
  • Deep understanding of the US market, audience behavior, and social media trends.
  • Skilled in coordinating UGC campaigns or working with multiple creators.
  • Excellent communication and organizational skills.
  • Proficiency in Instagram, TikTok, and content editing tools.