Social Media Associate
Behindthechair.com is the perfect company for someone with an entrepreneurial spirit who thrives on problem-solving, taking action, being part of a close-knit team and most importantly, making the lives of hairdressers easier!
Job Title
Social Media Associate
Job Description
Behindthechair.com is seeking a creative, detail-oriented, and driven Social Media Associate to join our team. You will play a key role in supporting and executing our social media strategy across various platforms to increase brand awareness, engage our audience, and drive business goals.
This role is perfect for someone who lives and breathes social media, stays ahead of digital trends, and has a passion for storytelling and content creation.
Success in this position goes beyond simply creating and posting content—the ideal candidate will take the time to truly understand our businesses (Behindthechair.com, BTC-University, and ARC Scissors), immerse themselves in our socials, shows and educational platforms and consistently bring creative ideas to the table, driven by a passion for the professional hair industry.
What You’ll Do:
This role will work alongside our behindthechair.com Team for various department needs including but not limited to:
- Assist in planning, creating, and scheduling content for platforms such as Instagram, TikTok and Facebook.
- Collaborate with our internal teams to create visual and written content aligned with brand guidelines.
- Monitor social media channels daily for engagement opportunities, trends, and community interaction.
- Respond to comments, DMs, and mentions in a timely and professional manner to foster community growth.
- Track and analyze key performance metrics and generate regular performance reports.
- Stay up-to-date on emerging social media trends, tools, and best practices.
- Assist in influencer and brand partnership campaigns.
- Support paid social campaigns by coordinating assets and tracking performance.
- Contribute ideas to content planning and campaign brainstorming sessions.
Who You Are (job requirements/qualifications):
- 1–2 years of experience in social media marketing or digital content creation (internships included).
- Strong understanding of all major social media platforms and their best practices.
- Excellent written and verbal communication skills.
- Ability to thrive in a fast-paced environment where internal and external communication moves quickly; strong prioritization is essential.
- Basic graphic design skills (e.g., Canva, Adobe Photoshop, or similar tools).
- Experience with social media management tools (e.g., Hubspot, Later, Hootsuite, Sprout Social).
- A creative eye and a passion for visual storytelling.
- Bonus: Video editing skills and/or familiarity with TikTok and Reels content trends.
- Highly organized, able to multitask, and meet tight deadlines.
- Excellent communication skills to collaborate with cross-functional teams.
- Self-motivated, detail-oriented, and able to work both independently and collaboratively.
- A passion for social media, a positive attitude, and a desire to grow and innovate!
*The opportunity to travel to work at our events is a possibility but not promised.
*The role is remote.
Who We Are
“Greatness is not reserved for a chosen few. It’s reserved for the few who choose it.”
Mary Rector
Founder, behindthechair.com
Did you know that www.behindthechair.com is a female owned and led business? We have a team of 34 full-time professionals, and we are the worldwide media leader for salon professionals. Behindthechair.com launched in March 2000 by Mary Rector as a dream to bring the world of hairdressing to the hairdressers of the world.
Today, behindthechair.com is the largest website in the world for salon professionals with nearly 12,000,000 salon professionals logging on annually. Our story has been told in the New York Times, Business Week and the Chicago Tribune. We care deeply about our hairdressing audience and constantly go above and beyond to make them feel worthy of their dreams! Check out our: 2.6MM Instagram followers at @behindthechair_com, our 1.1MM Facebook followers at @behindthechair, our website at www.behindthechair.com and our BTC University website (www.btcuniversity.com) that provided over 180,000 classes in the last 12 months in over 80 countries. We are also the creators of @oneshothairawards. With over 1.7MM entries in 7 years, it's the world's largest (and most exclusive) hair awards program! We welcome hairdressers to three days of 45-minute look-and-learn presentations (in front of over 3,200 attendees!) featuring the industry’s top platform artists and influencers making it the biggest hair show of the year! Interested yet?! There’s more!
What We Offer
behindthechair.com provides the following:
- Competitive Health/Dental/Vision Benefits options*
- Retirement Benefits with a company match option*
- Collaborative and supportive team environment
- Vacation/ Paid Holidays
- Remote / Work from home
- Intern positions also available
* options available to eligible employees