Social Media & Content Management Intern

SOCIAL MEDIA & CONTENT MANAGEMENT INTERN

Position: Social Media & Content Management Intern

Duration: 3 months (with potential for full-time conversion)

Location: Remote (Bangalore)


ABOUT THE ROLE

Drive Emilio Beaufort's digital presence as we build India's most comprehensive hair extension brand. You'll create compelling content across multiple platforms to establish our omnichannel dominance and support our global expansion goals.



KEY RESPONSIBILITIES


  • Content Creation: Develop engaging posts for LinkedIn, Instagram, Twitter/X, Facebook, and YouTube showcasing our hair extension products
  • Platform Management: Maintain consistent brand voice across all social media channels with daily posting schedules
  • LinkedIn Strategy: Create professional content targeting B2B audiences, beauty professionals, and industry stakeholders
  • Instagram Excellence: Develop visually appealing content, stories, reels, and IGTV videos featuring product demonstrations and styling tips
  • Twitter/X Engagement: Share industry insights, company updates, and engage with beauty community conversations
  • Influencer Collaboration: Support influencer partnership campaigns and user-generated content initiatives
  • Analytics & Reporting: Track engagement metrics, follower growth, and content performance across all platforms
  • Community Management: Respond to comments, messages, and customer queries in a timely and professional manner
  • Content Calendar: Plan and maintain monthly content calendars aligned with marketing campaigns and product launches
  • Brand Storytelling: Create compelling narratives around our "Made in India" quality and West Bengal manufacturing excellence



REQUIRED QUALIFICATIONS


  • Bachelor's degree in Marketing, Mass Communication, Journalism, or related field
  • Essential: Demonstrated experience creating content for LinkedIn, Instagram, and Twitter/X (portfolio required)
  • Excellent written English with strong copywriting and storytelling abilities
  • Proficiency in Canva, Adobe Creative Suite, or similar design tools
  • Understanding of social media algorithms and best practices for organic reach
  • Knowledge of beauty/fashion industry trends and terminology
  • Basic photography and video editing skills



PREFERRED QUALIFICATIONS


  • Previous experience with beauty, fashion, or lifestyle brand social media
  • Knowledge of social media advertising and paid promotion strategies
  • Experience with scheduling tools like Hootsuite, Buffer, or Later
  • Understanding of influencer marketing and collaboration processes
  • Basic knowledge of SEO and content marketing principles
  • Experience with analytics tools like Google Analytics, Facebook Insights, or Instagram Analytics



WHAT YOU'll LEARN


  • Complete social media strategy and execution for a scaling brand
  • Beauty industry content marketing best practices
  • Multi-platform content optimization and audience engagement
  • Influencer marketing and partnership management
  • Brand building through storytelling and visual content