SEO and Growth Marketing Specialist
Published
Job Description:
We are looking for a dynamic, full-time remote SEO and Growth Marketing Specialist to join our team at Addlly AI. In this role, you will be responsible for a blend of SEO optimization, digital marketing, and growth strategies. Your focus will be on driving business growth through SEO audits, keyword research, link building, web analytics, and on-page SEO, while also contributing to broader marketing efforts, such as lead generation, digital campaigns, and performance optimization.
You will collaborate closely with the marketing and business development teams to create and execute data-driven strategies that increase brand visibility, engagement, and conversion across digital channels. This is an exciting opportunity to play a key role in scaling marketing efforts for a fast-growing AI company.
Key Responsibilities:
- Conduct in-depth SEO audits, keyword research, and competitive analysis to improve organic search performance.
- Develop and implement effective link-building strategies.
- Optimize on-page and technical SEO to ensure content is search-engine-friendly.
- Leverage web analytics tools to track, measure, and report on SEO and marketing performance.
- Support the creation of growth-focused digital marketing campaigns across channels such as email, social media, and paid advertising.
- Drive lead generation and customer acquisition through data-driven marketing initiatives.
- Collaborate with the content and product teams to refine messaging and optimize content for both SEO and audience engagement.
- Monitor trends in SEO, growth marketing, and digital marketing, and recommend new strategies to stay ahead of the curve.
Qualifications:
- Strong expertise in keyword research, SEO audits, and technical SEO.
- Proven experience in driving growth through SEO and digital marketing campaigns.
- Proficiency with web analytics tools (e.g., Google Analytics, SEMrush, Ahrefs).
- Solid experience with digital marketing strategies, including paid advertising, email marketing, and social media campaigns.
- Familiarity with conversion rate optimization (CRO) and A/B testing.
- Knowledge of growth hacking techniques and tools to boost user acquisition and retention.
- Proficiency in Canva or other design tools for creating engaging marketing assets (design, videos, and presentations).
- Strong analytical, problem-solving, and data interpretation skills.
- Excellent written and verbal communication skills.
- Ability to work independently and remotely.
- Certification in SEO, Digital Marketing, or Growth Marketing is preferred.
Good to have:
- Experience with marketing automation platforms.
- Understanding of content marketing strategies and customer journey optimization.
Please indicate your salary expectations, notice period and references.
ONLY CANDIDATES THAT SEND THEIR CV AND PORTFOLIO TO [email protected] WILL BE CONSIDERED.
About Addlly AI:
Addlly AI, a Singapore-based Gen AI start-up, specializes in creating personalized digital marketing content with advanced AI tools. The company is known for its suite of AI tools, focusing on crafting intelligent, SEO-optimized, and brand-aligned narratives. As a trailblazer in AI-driven marketing innovation, Addlly AI has been recognized as a IMDA Spark company, Bronze Winner for the ASEAN Digital Awards 2024, is a part of the Microsoft and NUS Enterprise Accelerator and part of IMDA’s Gen AI Sandbox reflecting its commitment to delivering exceptional value through top-tier services and solutions.