Senior Account Executive


Senior Account Executive – Education SaaS


Client wants someone who is selling educational technology to K-12 schools in the US.


They are looking for:

  • EdTech platforms
  • Instructional technology
  • Learning platforms
  • Digital curriculum
  • Teacher-facing software
  • Student-facing platforms
  • District-level EdTech solutions
  • Education SaaS products embedded in classrooms


In plain terms:

Selling “to schools” ≠ selling “education technology.”

They want candidates who have sold:

software platforms used in instruction, learning delivery, classroom management, assessment, curriculum, or learning enablement


Qualifications & Experience

5+ years of experience as an Account Executive in the U.S. K-12 EdTech sector (required)

Strong preference for experience selling teacher-facing instructional tools

Verifiable track record of exceeding $700K USD annual quota

Experience managing deals in the $15K–$40K ACV range

Strong discovery, demo, and objection-handling skills

Comfortable conducting pilots and working directly with educators

Experience using CRM systems for pipeline and activity management

Self-directed, disciplined, and able to work from a professional home office


Work Arrangement

Primarily remote

Occasional travel for conferences or team events

Company Culture

Startup-style, highly accountable environment

Remote-first and collaborative

Structured sales mentorship, coaching, and regular call reviews

Strong focus on measurable outcomes and disciplined execution

If you are a quota-driven EdTech sales professional with deep U.S. K-12 experience and want to play a key role in scaling a proven instructional platform, this opportunity offers both immediate impact and long-term growth.


Must have U.S. K-12 EdTech experience, ideally with teacher-facing instructional tools.


Must have verifiable record of exceeding $700K USD in annual sales with $15–40K ACV deals.


Senior Account Executive – US K-12 EdTech (Remote)

Our client, a fast-growing education technology company in the K-12 instructional software industry, is looking for a Senior Account Executive to drive new district acquisition across the U.S. market.


This is a senior individual contributor (IC) role designed for a high-performing sales professional who is motivated by quota attainment and wants to build on that success as the business scales. While execution and closing are the primary focus, there is a clear opportunity to grow into mentorship and sales leadership responsibilities over time.


The role is primarily remote and can be performed from Canada.


The Opportunity

In this role, you will be responsible for acquiring new U.S. K-12 school district clients for a proven instructional platform used by secondary English Learners (ELs). Typical deal sizes range from $15,000–$40,000 in annual contract value, with a structured sales cycle and strong marketing-generated pipeline support.


You will work closely with key district stakeholders, including:


EL / ESOL Coordinators

Federal Programs and Title III leaders

Budget and finance decision-makers

Teachers and instructional coaches (primary platform users)

A major component of the role involves leading district pilots, translating teacher usage and outcomes into measurable value, and managing the full district budget approval process from funding identification through final approval.


Key Responsibilities


Drive new district adoption through warm, semi-warm, and semi-cold outreach

Use the phone as the primary communication tool throughout the sales cycle

Conduct discovery calls, product demonstrations, and pilot programs

Define, track, and communicate pilot success metrics to district decision-makers

Navigate district purchasing processes, funding sources, and compliance requirements

Manage a structured pipeline using CRM tools

Own the full sales cycle from initial discovery to close

Build urgency with budget authorities during active buying cycles

Ramp & Onboarding

You will enter an active pipeline with teachers already using the platform in pilot environments.

Month 1: Discovery calls with coordinators; semi-warm and semi-cold outreach

Month 2: Deepen product expertise; connect teacher usage to measurable outcomes; engage budget holders

Month 3: Full-cycle execution from discovery through close

From day one, you are expected to execute using prepared scripts, warm leads, and proven processes, with a strong emphasis on quota attainment during the March–November buying cycle.