Digital Marketing Manager
Published
At DBeaver, our vision is to seamlessly integrate data into the routines and decision-making processes of every professional. With a dedicated community of over 8 million active users worldwide who constantly inspire us, our open-source approach fuels our innovation. Thanks to our passionate team, who share a love of databases and a commitment to building exceptional database management tools, we're the leading provider of cross-platform enterprise data and database software.
We're seeking a teammate to join our marketing team. As our Digital Marketing Manager, you'll play a pivotal role in crafting compelling narratives, driving growth, and expanding our reach. If you’re a strategic thinker with a passion for data and a knack for storytelling, this is your chance to make a significant impact in a dynamic, forward-thinking organization.
Location: DBeaver is a remote-first company, and this role can be based anywhere in the United States, Europe, or our office in Belgrade, Serbia.
What You’ll Do
- Help implement comprehensive marketing strategies: Lead the implementation and optimization of multi-channel marketing campaigns across HubSpot, LinkedIn, Facebook, X, email, and events.
- Drive user acquisition and engagement: Implement SEO-optimized content strategies to increase new website traffic, brand visibility, and customer engagement using tools like Google Search Console and Google Analytics.
- Craft compelling marketing content: Work closely with the content team to create persuasive messaging that resonates with a diverse audience across various platforms (website, email, blog, social media, etc.)
- Analyze and optimize marketing performance: Use HubSpot’s robust analytics tools to track key metrics, identify trends, and uncover data-driven insights to improve ROI.
- Collaborate across teams: Partner with product, sales, and customer success teams to ensure alignment on goals, messaging, and overall marketing effectiveness.
Your Impact
- Increase brand awareness and visibility: Elevate DBeaver’s reputation as the leading provider of database software and solutions.
- Drive customer acquisition and retention: Implement powerful campaigns to generate high-quality leads and nurture them into loyal customers.
- Maximize marketing ROI: Ensure marketing initiatives deliver measurable results and contribute to revenue growth and LTV.
- Establish DBeaver as a thought leader: Position DBeaver as the go-to resource for data insights and best practices.
What You Bring
- Marketing experience: 2+ years of experience in marketing. A focus on B2B software, developer-focused software, or technology products is preferred.
- Customer-centric focus: Ability to understand the needs and pain points of target audiences, crafting messaging and campaigns that resonate and provide value.
- Data-driven mindset: Strong analytical skills and a passion for interpreting data for informed marketing decisions.
- Exceptional communication: Excellent written and verbal communication skills, with the ability to create engaging content that resonates with diverse audiences.
- A focus on growth: Eagerness and openness to learn, adapt, and stay ahead of the curve in the ever-evolving world of marketing.
- HubSpot proficiency: Hands-on experience with HubSpot marketing tools.
- Passion for data: Genuine interest in data and database technology, with a desire to empower professionals through innovative solutions.
- Collaborative spirit: Ability to work effectively in a cross-functional, remote team environment.
*Skills Can Be Learned, But Passion Can't: Don't worry if your resume doesn't tick every box. While we value experience, we also recognize that potential is just as important. If you have a passion for connecting with audiences, a drive to learn and grow, and a collaborative spirit, we encourage you to apply even if your resume doesn’t align perfectly with every requirement.
In this role, we particularly value:
- Empathy: The ability to understand and connect with our diverse community of users, crafting marketing messages that resonate and provide value.
- Openness: A willingness to learn from others, embrace new ideas, and continually evolve.
- Collaborative: A team player who thrives in a collaborative environment, sharing ideas, knowledge, and feedback to drive collective success.
About DBeaver:
At DBeaver Corporation, we create a full-featured data solution that easily adapts to users' needs, from open-source tools to all-in-one enterprise software. It is our mission to make it possible for all kinds of people and organizations to leverage all kinds of data.
We are committed to creating a diverse and inclusive workplace where everyone feels welcomed and valued. If you are looking for an opportunity to join a vibrant and dynamic team, we invite you to apply today.