Aya is the first African period care brand to launch in the UK. We are committed to providing premium yet affordable period care. We are a growing startup with big ambitions and we're looking for a talented and passionate individual to help us make waves in the UK market.

Position Overview:

Aya is seeking a highly motivated and hands-on Marketing Manager to join our team for a 3-month contract. This is a pivotal role, working directly with our CMO to test our products in the UK market. You will be responsible for building brand awareness through content creation, influencers, PR, partnerships and starting to test driving sales through performance marketing. The ideal candidate must be comfortable wearing many hats and ready to take initiative.

If you're excited by the idea of building something new from the ground up and making a tangible impact on an ambitious brand, we want to hear from you.

Key Responsibilities:

Content Creation & Management: Develop and execute compelling, on-brand social media content across TikTok, Instagram, and LinkedIn.
Influencer Partnerships: Identify and collab with relevant influencers.
Public Relations: work with media contacts to secure press coverage and brand mentions.
Performance Marketing: setup and manage paid campaigns to drive online sales.
Collaborations: identify partners we should collab with and with with the CMO to execute.

Required Skills & Experience:

3-5 years of experience in a marketing role
Strong experience in creating compelling and engaging content across various platforms.
Experience in influencer marketing and building relationships with media.
Excellent verbal and written communication skills.
Comfortable working in a startup environment, adapting to changing priorities and wearing multiple hats.

Why Join Us:

Opportunity to work closely with the CMO and play a critical role in building Aya’s UK presence.
Be part of an exciting brand with a mission to empower women through access to affordable, premium menstrual care.
A dynamic, hands-on role where your impact will be immediate and visible.
Flexibility to work remotely and manage your own schedule.
The possibility of transitioning to a full-time role based on performance and business needs.