Digital Media Writer

Company Description  

ZINHLE Media is a dynamic media agency specializing in creating impactful content for brands in the lifestyle, wellness, and cultural sectors. We empower our clients to share authentic stories that resonate with audiences, fostering connection and trust through compelling narratives.

Role Description  

ZINHLE Media is seeking a creative and empathetic Digital Media Writer for a remote, contract-based role. The ideal candidate will craft engaging and authentic content for digital platforms, including social media, websites, and online campaigns, that reflects the essence of our clients’ brands in the wellness and lifestyle space. This role requires storytelling expertise, a strong understanding of digital media trends, and the ability to create compelling content that drives engagement and connects with diverse online audiences.

Key Responsibilities  

- Conduct virtual interviews with clients to gather insights and brand stories with sensitivity and care.  

- Write compelling digital content for social media posts, website copy, blogs, and online campaigns.  

- Ensure content is accurate, culturally relevant, SEO-optimized, and aligned with brand voice and digital goals.  

- Collaborate remotely with creative, marketing, and digital teams to develop cohesive content strategies.  

- Adapt content for various digital platforms and audience demographics to maximize reach and engagement.  

- Maintain ethical standards and a tone that resonates with wellness and lifestyle audiences.  

Qualifications  

Required Skills and Experience  

- Proven experience in digital media writing or storytelling in lifestyle, wellness, or cultural sectors.  

- Strong interviewing and narrative development skills.  

- Excellent written communication with a creative, engaging, and audience-focused approach.  

- Ability to handle sensitive information with discretion and professionalism.  

- Experience collaborating remotely with cross-functional teams using digital tools.  

Preferred Skills and Background  

- Background in wellness, lifestyle, or cultural digital media content creation.  

- Familiarity with digital analytics tools (e.g., Google Analytics, Hootsuite) and SEO best practices.  

Education  

- Bachelor’s degree in Journalism, Communications, Creative Writing, or a related field. Equivalent experience in digital media writing or storytelling is also welcome.