Amazon PPC Specialist MX (Remote)

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**Summary:**We are seeking a skilled Amazon PPC Specialist with a strong background in managing and optimizing Amazon advertising campaigns. The ideal candidate will have hands-on experience with Amazon's Pay-Per-Click (PPC) system, a deep understanding of its intricacies, and the ability to drive profitable growth through targeted strategies.

Key Responsibilities

  • Manage and optimize Amazon PPC campaigns to maximize performance and ROI.
  • Conduct keyword research and competitor analysis to develop effective PPC strategies.
  • Monitor and analyze campaign data to identify trends and make data-driven adjustments.
  • Create and test ad copy and A/B testing, and adjust bids based on performance metrics.
  • Stay updated with Amazon advertising best practices, policies, and algorithm changes.
  • Collaborate with the marketing team to align advertising efforts with overall business goals.
  • Provide regular performance reports and recommendations for improvement.

Qualifications

  • Bachelor's degree in Marketing, Advertising, or a related field
  • At least 3 years of experience in PPC advertising, with a focus on search engine advertising
  • Proven experience as an Amazon PPC Specialist or similar role, with a preference for those who have worked on Amazon before.
  • In-depth knowledge of Amazon’s PPC system.
  • Strong analytical skills and experience using data to drive decision-making.
  • Familiarity with tools like Amazon Seller Central, Helium 10, or other PPC management platforms.
  • Excellent communication and organizational skills.
  • Ability to work independently and as part of a team in a fast-paced environment.